Sharp Electronics Corporation has recently hyped its supposedly ground-breaking line of televisions that have so-called "Quattron" quad pixel technology, which Sharp touts as providing "never-before-seen-colors to the TV experience",
In May 2010, Sharp’s marketing of the Quattron sets advertised a substantial instant savings on the purchase price of the TV sets, and then failed to honor the offer when consumers went to buy them.
In its advertisements of a promotion, valid from May 2 through 22, 2010, Sharp promised consumers purchasing its sets at Sears, Best Buy, PC Richards and online retailer ElectronicsExpo.com, up to $500 instant savings on the purchase of four different sizes of Aquos LED LCD model TVs featuring Quattron. The eligible models, had from 40-inch to 60-inch flat screens, and the promised "instant" savings were as follows:
- LC-60LE810/820UN $500 off
- LC-52LE810/820UN $300 off
- LC-46LE810/820UN $400 off
- LC-40LE810/820UN $400 off
When consumers went to the advertised stores on the appointed dates and attempted to take advantage of the advertisement promising hundreds of dollars of instant savings off the TVs’ purchase price, the stores refused to honor the instant savings. Retailers explained that Sharp had not authorized them to offer the deal.
When confronted about the offer, Sharp acknowledged the offer and that it was not honored, but refused to rebate consumers their expected savings, except when Sharp was hard pressed by individual consumers on a case-by-case basis.
If you purchased a Sharp Aquos 40-inch or larger television with Quattron during May 2010 from Sears, PC Richards, Best Buy or ElectronicsExpo, and did not receive the promised instant savings, you may have a consumer fraud claim. Please contact us to discuss your legal rights.