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WhoNu? Cookies: Eat The Cookies, Hold The Milk

Moms are known for lines like “drink your milk” and “eat your vegetables,” but a new generation of moms may be saying “eat your cookies” if Sun Core Products, the creator of WhoNu? cookies, has anything to do with it. According to its website (www.whonucookies.com), WhoNu? cookies are “nutrition rich cookies” “fortified with various sources of vitamins and minerals.” Sun Core claims these cookies have as much fiber as a bowl of oatmeal, as much calcium and Vitamin D as an 8 ounce glass of milk, as much Vitamin C as one cup of blueberries, as much Iron as one cup of spinach, as much Vitamin E as two cups of carrot juice, as much Vitamin B12 as one cup of cottage cheese and fruit, and as much Vitamin A as an 8 ounce glass of tomato juice (based on a serving size of 3 cookies). These claims sound too good to be true, and time and testing may prove that they are. 

Even if WhoNu? cookies are indeed “nutrition rich,” they nevertheless cause a concern that consumers will believe that eating these cookies is a substitute for drinking milk, carrot juice or tomato juice, or eating spinach, blueberries, oatmeal, and cottage cheese. Indeed, it is likely that consumers will believe that if 3 cookies are healthy, then 6 cookies or 9 cookies must be even healthier. What WhoNu? cookies does not disclose is that milk, spinach, blueberries, oatmeal, carrot juice, tomato juice, and cottage cheese, all contain many additional vitamins and nutrients that WhoNu? cookies do not contain. For example, in addition to Iron, spinach contains beta-carotene, Vitamins B1, B2, B3, B5, B6, Bc, C, E and K. For that reason alone, spinach is clearly a healthier choice than three (or more) WhoNu? cookies.

While consumers no doubt love the idea of eating cookies instead of spinach, they should be aware that while WhoNu? cookies may be a healthy alternative to Mallomars and Oreos, they are not a healthy alternative to drinking milk and eating your fruits and vegetables.

If you or someone you know has been harmed by WhoNu? cookies or a similar product, please contact us to discuss your legal rights. 

  • rose

    You use hydrogenated oil in your cookies and have the nerve to call it a healthier snack. How dare you. Tell people how unhealthy hydrogenated oil is and why you use it. That would be honest. Never mind. I’ll do it for you.

  • liz

    False advertising. Before there were too many posts out there about how deceptive these cookies are, I unfortunately purchased them to eat as a treat on my Weight Loss program. I ate two of them and they were awful and I may be crazy, but I think I gained a pound from them (all the heavy oils). :( Not very happy!!!!

  • http://fiberisthefuture.com/ Katie Clark

    I’m a Registered Dietitian and laughed out loud when I saw the WhoNu? cookie product. Really?!
    Here’s a blog post you might enjoy that references your class action lawsuit:
    http://fiberisthefuture.com/2011/08/cookies-arent-good-for-you-whonu/
    Great stuff, keep it up!
    Katie Clark, MPH, RD, CDE

  • Shevon

    This is wrong on so many levels. Obesity is such a huge problem, and many people are trying to eat healthier foods. Making these claims takes advantage of people honestly trying to feed their children healthier foods. It’s literally fooling children and their parents into a buying a product that will promote obesity and disease.

  • Jackie

    Why would anyone believe these cookies can replace healthy foods? People need to use common sense. Buyer beware.

  • JoAnn Froehlke, MNS,RD, LDN

    As I registered dietitian, I think the creation of this cookie is a sad commentary on our society. Companies that produce these kinds of products need to know how irresponsible they are being. I hope you are successful in your legal pursuits!!

  • Megan

    The first time that I saw the commercial for this product I though, “You have got to be kidding me!” After comparing the nutrition label of Who Nu cookies with Oreo cookies, I could barely see a difference. It is a shame that parents fall victim to this deceptive marketing. Come on-it’s a cookie! If you want to have all the vitamins a cup of blueberry provides your body with, eat a cup of blueberries! They are delicious.